Turning Big Ideas into Big Business – IP and Commercialisation
Picture this – you’re an inventor who’s come up with an idea you know is going to change the world and make you rich. You’ve put together a great prototype …
Explore today’s big ideas through the lens of the IP specialists who work with inventors and innovators to bring their ideas to reality. Hosted by broadcaster, author, and former IP lawyer Lisa Leong, each episode is a conversation about a global trend or an industry with global impact. Guests will share first-hand insights on what’s involved in turning an idea into a commercial reality, in particular how to protect an inventors’ IP, and what current trends can tell us about what we can expect from future innovation.
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Season 3
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Episode published: 24 March 2025 -
IP as a cultural shield? Protecting traditional knowledge and expression
Episode published: 10 February 2025We explore the IP of indigenous knowledge and cultural expression, and the tools in place that can help protect it while ensuring that indigenous communities retain control over their heritage.
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Duped: Fakes, Frauds and IP Battles
Episode published: 24 January 2025One of the most costly trade mark infringements that commercial businesses face is the “dupe”, “fake” or “fraud” – duplicate, false or fraudulent products intent on poaching consumers at a …
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Ideas saving the planet: Supercharging Next-Gen Lithium-Ion Batteries
Episode published: 16 October 2024How will the next generation of lithium-ion batteries reshape the future of sustainable energy? Lithium-ion batteries are the powerhouse behind electric vehicles (EVs), and as EVs become more popular, so …
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Faking it: Navigating intellectual property in a deep fake world
Episode published: 2 September 2024How are you feeling about your reliance on technology, with all the news about AI, cyber-breaches and online scams? In this episode of From Idea To Intellectual Property, we plunge …
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Unpacking Trade Secrets with Dr Francis Gurry
Episode published: 22 July 2024When we think about intellectual property assets, trade secrets don’t typically make their way into the conversation, with more attention lent to well-recognised assets like patents and trade marks. However, …
Season 2
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Why breaking into the Chinese market is big business
Episode published: 22 November 2023When developing an IP strategy, considering which regions to acquire IP protection is a vital step in ensuring a product or invention is secure. China boasts a prominent and innovative …
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Is customer centered AI the way of the future?
Episode published: 19 October 2023This episode looks at the ways businesses use AI for the benefit of their customers, and the IP considerations practitioners must think about when businesses implement AI systems.
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A quantum computer in your pocket?
Episode published: 20 September 2023Quantum computing has quickly entered the mainstream, becoming a ubiquitous term used by technologists and non-technologists alike. But is it just a fad or a technological revolution that could alter …
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A woolen kayak? Crazy ideas saving the planet
Episode published: 9 August 2023Shear Edge Managing Director Logan Williams recognised an issue in the oversaturation of waste in the wool and plastic industries. His solution resulted in the world’s first woolen kayak, made …
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That will never catch on!
Episode published: 19 July 2023“The internet? That will never catch on!” It’s been said before and will be said again, of the ideas that will change the world. What makes one idea fly and …
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“My therapist is a robot” and other Emotion AI realities
Episode published: 21 June 2023“The internet? That will never catch on!” It’s been said before and will be said again, of the ideas that will change the world. What makes one idea fly and …
Season 1
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Plant variety rights: how IP is giving Mother Nature a helping hand
Episode published: 6 October 2022Plant breeding is often a time and resource-heavy activity, so it is important that breeders can achieve a return on their efforts. Plant variety rights (PVRs) or plant breeder’s rights …
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Femtech: Innovating for women’s health
Episode published: 8 September 2022The untapped potential for innovation in the Femtech space is huge. Spanning all areas that affect a woman’s physical and emotional wellbeing, Femtech start-ups are thinking big about IP.
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Cleantech: The role of IP in building a sustainable future
Episode published: 25 August 2022Solving problems sustainably is a booming industry, and bringing these ideas into the wider world is a complex jigsaw, a key piece of which is the protection offered to new inventors by patents.
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Synthetic Biology: Redesigning Organisms for Innovation
Episode published: 11 August 2022Scientists commenced mapping the human genome in 1990, and while we’ve come a long way since then, we’re really only just starting out on the journey of using genetic material to solve problems in medicine, manufacturing and agriculture.
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IP and Sport: A Winning Team
Episode published: 28 July 2022Roger Federer has won USD130m in prize money, but it’s the IP in his brand that’s really built his empire – his 10 year contract with Uniqlo is worth $300m …
